Brown Beverages Corp. uses a cross-functional team to develop four to six new beverages annually. Brown Beverages Corp. most likely uses a cross- functional team because it:
A)allows the company to use employees from various departments with varying perspectives to attack the task.
B)allows the team members to work individually.
C)ensures that the team members can go back to their original teams once they have finished developing the beverages.
D)ensures that the members will be able to work together irrespective of their locations.
E)allows the company to get input from all of its external stakeholders.

Question

Quizplus · Accepted Answer

A cross-functional team involves employees from different departments with different expertise and viewpoints, which can lead to more creative and effective solutions. This is especially important in developing new products or services, where a diverse range of perspectives can lead to innovation and better market understanding. Therefore, Brown Beverages Corp. most likely uses a cross-functional team for this reason.