PRO Pharma Corp. went bankrupt in the year 2009. In 2014, the CEO of PRO Laboratories established a project team and wanted it to help the company to become "the most valuable pharmaceutical company." In this scenario, the project team is given a(n) _____.

Question

Quizplus · Accepted Answer

The project team is given a stretch goal, which is a challenging and ambitious objective that requires significant effort and resources to achieve. This aligns with the CEO's vision of making the company "the most valuable pharmaceutical company," which suggests a long-term and transformative goal. A temporal mission would be time-bound, while a myopic mission would be too narrow in focus. Proximity goals and options-based objectives are not applicable in this context.