How does self-interest relate to creativity by firms (in terms of production methods or product attributes)?

Question

Quizplus · Accepted Answer

Firms are primarily motivated by self-interest, which often translates to a desire to make a profit. Thus, firms are more likely to invest in research and development and innovate in order to create products and production methods that will be more profitable than their competitors.

How Does Self-Interest Relate to Creativity by Firms (In Terms