People are more likely to hear and remember ideas and information if they come from

Question

Quizplus · Accepted Answer

People are more likely to hear and remember ideas and information if they come from a trusted opinion leader. Opinion leaders are individuals who are knowledgeable, trustworthy, and able to influence others' attitudes and behaviors. They could be experts in a particular field, celebrities, or even friends and family members. The opinions and recommendations of these individuals carry more weight than those of anonymous reporters or the governor, who may not have a personal relationship with the audience. While teachers and professors may also be trusted sources of information, their influence may be limited to their specific fields or areas of expertise.

People Are More Likely to Hear and Remember Ideas and Information