Solved

Smith Commercial Lighting,Inc

Question 85

Multiple Choice
Smith Commercial Lighting,Inc.,which sells lighting for factories and businesses,has entered into an alliance with Revelation Lighting,Inc.,a retailer of home decor lighting,in order to expand into the trend of using industrial-type lighting in non-traditional style homes. Smith has invested 40 percent and Revelation has invested 60 percent into the new operation. This is an example of a(n)

Smith Commercial Lighting,Inc.,which sells lighting for factories and businesses,has entered into an alliance with Revelation Lighting,Inc.,a retailer of home decor lighting,in order to expand into the trend of using industrial-type lighting in non-traditional style homes. Smith has invested 40 percent and Revelation has invested 60 percent into the new operation. This is an example of a(n)


A) joint venture.
B) nonequity alliance.
C) horizontal complementary strategic alliance.
D) vertical complementary strategic alliance.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Unlock this Answer For Free Now!

View this answer and more for free by performing one of the following actions

qr-code

Scan the QR code to install the App and get 2 free unlocks

upload documents

Unlock quizzes for free by uploading documents