A company's business-level strategy identifies the ________.
A)ways to strengthen a firm's long-term competitive position in the marketplace
B)tools for diversifying a business portfolio through the acquisition of MNEs
C)means to becoming a low-cost leader within a highly competitive industry
D)ways to carve out a market niche in order to compete for high-end customers

Question

Quizplus · Accepted Answer

A)A competitive or business-level strategy identifies how a firm will build and strengthen its competitive position in the marketplace, such as how Walmart will compete with Target.

A Company's Business-Level Strategy Identifies the ________