When people judge the probability that an object or event (A) belongs to a class or process (B), they will often apply which heuristic?

Question

Quizplus · Accepted Answer

The representativeness heuristic is the tendency to judge the probability or likelihood of an event based on how well it resembles, or represents, our mental image or prototype of the event. It is often used when people judge whether an object or event belongs to a particular category or process based on how well it fits our mental image of that category. For example, if someone sees a person wearing a lab coat, they may assume that person is a scientist because the lab coat representationally fits the prototype of a scientist.

When People Judge the Probability That an Object or Event