According to Peter Drucker, developing a clear business vision and mission is the first responsibility of strategists.

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Peter Drucker believed that a clear business vision and mission statement is the starting point for any strategic planning process. He stated that without these components, an organization may lack direction and focus, making it difficult to achieve long-term goals. Developing a clear vision and mission helps to establish organizational values, defines the organization's purpose, and helps to align stakeholders around a shared vision.

According to Peter Drucker, Developing a Clear Business Vision and Mission