Which of the following increases the attractiveness of a market?
A) Low barriers to entry
B) Many competitors
C) Many substitute products
D) High power of suppliers
E) Few substitute products

Question

Quizplus · Accepted Answer

Few substitute products increase the attractiveness of a market because it reduces the threat of customers switching to alternatives, allowing firms to potentially maintain higher prices and margins.

Which of the Following Increases the Attractiveness of a Market