Abila's Family, Which Recently Moved to the United States from Lebanon

Abila's family, which recently moved to the United States from Lebanon, is highly skilled in working with leather goods. They had a small manufacturing and distribution company back home, and they have decided to start a new company in the midwestern city where they now live. Abila's organizational and leadership abilities have made her a natural choice to run the venture, Levantine Leather Goods, and at first business is good. Levantine soon develops a reputation for personalized service, and customers know that special orders are never a problem. However, Abila and her company soon face stiff competition from Allied Equipment Supply, a nationwide retail chain that sells leather goods, among other items, as prices significantly lower than those charged by Levantine. In order to effectively compete, Abila's company should

A) go head-to-head with Allied Equipment Supply on the national level.
B) focus on providing quality goods in a timely fashion to niche markets.
C) stop providing customized service, which is costly and time-consuming.
D) adopt a low-price, high-volume strategy to retain its customer base.
E) dramatically increase its workforce in order to expand production.