Gil has asked Leon to be a primary investor in his entrepreneurial start-up. Leon first wants to carefully study Gil's business plan, in particular these key factors:

Question

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The key factors that Leon wants to study include the people involved in the business (which refers to Gil and his team), the opportunity, the competition, the context (referring to the market and industry factors that may impact the business), and the risk/reward ratio. The clients are important too but fall under the opportunity factor. The other options (C, D, and E) either have incorrect factors or do not cover all the necessary areas for Leon to make an informed decision.

Gil Has Asked Leon to Be a Primary Investor in His