An innovation will spread faster if it
A)is highly similar to its predecessor.
B)is compatible with existing systems and procedures.
C)has more rather than less complexity.
D)requires a significant commitment to try or test.
E)is difficult to replicate or observe.

Question

Quizplus · Accepted Answer

When an innovation is compatible with existing systems and procedures, it is more likely to be adopted by individuals or organizations because it does not require substantial changes to current practices. This reduces resistance to adoption and makes it easier to integrate the innovation into existing operations, which in turn can lead to faster and greater adoption rates.

An Innovation Will Spread Faster If It