A company wants to form the foundation of a competitive strategy. It decides to assess its strengths and weaknesses. In this case, the company should first assess its __________.
A)resources and capabilities
B)organizational structure
C)structural chart
D)competitors' strategies

Question

Quizplus · Accepted Answer

To form a competitive strategy, a company needs to assess its resources and capabilities as this will help in identifying its strengths and weaknesses. This assessment will enable the company to focus on its areas of strength and improve on its weaknesses, thereby developing a competitive advantage. Assessing organizational structure, structural chart, and competitors' strategies will be relevant but only after determining the company's resources and capabilities.

A Company Wants to Form the Foundation of a Competitive