Identify a true statement about the innovative strategies based on the concept of mass customization.
A)They do not need the additional costs of creating need-specific components.
B)They do not require standard core components to be produced in large scale.
C)They work best in markets where customers have a variety of different needs.
D)They are the best option when products need to be customized from start to end.

Question

Quizplus · Accepted Answer

The innovative strategies based on the concept of mass customization work best in markets where customers have a variety of different needs. This allows companies to tailor their products to meet the needs of each customer while still maintaining some level of standardization and efficiency in the production process. Option A is incorrect because creating need-specific components is a key aspect of mass customization. Option B is also incorrect because while mass customization does not require standard core components to be produced in large scale, it does require some level of standardization to make the process efficient. Option D is incorrect because mass customization is not always the best option; it depends on the specific product and market.

Identify a True Statement About the Innovative Strategies Based on the Concept