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North Road LLC, an Apparel Company, Found That Its Fashion

Question 17

Multiple Choice

North Road LLC, an apparel company, found that its fashion supplies and accessories section was not generating much profit. Thus, the company contracted this section of its business to another company that designs and manufactures these products in a better way. The management of North Road realized that the employees of North Road could use the time to focus on other aspects that bring profit to the company. This scenario best illustrates _________.


A) market penetration
B) vertical integration
C) horizontal diversification
D) outsourcing

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