Attractive industries are those where firms ________.
A)faced high rivalry and inefficiency
B)have developed a product-oriented view of the industry
C)have created power over buyers and suppliers
D)created easy entrance for new competitors

Question

Quizplus · Accepted Answer

Attractive industries are those where firms have created power over buyers and suppliers, which allows them to dominate the market and earn high profits. High rivalry and inefficiency (option A) would make an industry unattractive, while easy entrance for new competitors (option D) would decrease the power and profitability of existing firms. A product-oriented view of the industry (option B) is not a defining factor of an attractive industry.

Attractive Industries Are Those Where Firms ________