A _____ is a business division within a larger firm that is charged with managing a particular category of product or service.
A) spin-off
B) matrix structure
C) strategic business unit
D) functional structure

Question

Quizplus · Accepted Answer

A strategic business unit (SBU) is a semi-autonomous unit within a firm that is responsible for its own business strategy and results. SBUs are often created to manage a particular product or service category, and they are typically given a high degree of autonomy to make decisions and allocate resources in pursuit of their objectives. SBUs are commonly used in large companies to improve the management of diverse product lines or business areas.

A _____ Is a Business Division Within a Larger Firm