Which level of a firm's strategy establishes how diversified the firm is to become and in what domains that diversification will occur?
A) Business-level strategy
B) Corporate-level strategy
C) Functional-level strategy
D) Transitional-level strategy

Question

Quizplus · Accepted Answer

Corporate-level strategy establishes how diversified the firm is to become and in what domains that diversification will occur. Business-level strategy focuses on how a firm competes in a specific industry or market, functional-level strategy focuses on how to support business-level strategy in specific functions of the firm, and transitional-level strategy is not a recognized level of strategy.

Which Level of a Firm's Strategy Establishes How Diversified the Firm