Melanie loves to get a tan and can lay in the sun for hours even when her skin begins to burn. Lately, she has been hearing about the risks of skin cancer and now she isn't so sure that getting a tan is a good idea. What is Melanie experiencing?
A) values erosion
B) cognitive dissonance
C) indirect persuasion
D) logical fallacy

Question

Quizplus · Accepted Answer

Melanie is experiencing cognitive dissonance, as she holds two conflicting beliefs - she loves getting a tan, but she is now aware of the risks of skin cancer associated with tanning. This inconsistency is causing her to feel uncomfortable and uncertain about her behavior.

Melanie Loves to Get a Tan and Can Lay in the Sun