The purpose of supply chain design is to shape a firm's supply chain to meet the competitive priorities of its operations strategies.

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The purpose of supply chain design is to align a firm's supply chain with the competitive priorities of its operations strategies, such as cost, quality, delivery speed, flexibility, and sustainability. This involves making decisions about the structure, configuration, location, capacity, technology, information, and coordination of the supply chain elements, such as suppliers, manufacturers, distributors, retailers, and customers. The objective is to create a supply chain that can deliver the desired outcomes at the minimum total cost and maximum value to the firm and its stakeholders.

The Purpose of Supply Chain Design Is to Shape a Firm's