A fast-food retailer that acquired a spice manufacturer would be practicing forward integration.

Name: A fast-food retailer that acquired a spice manufacturer would be practicing forward integration.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Acquiring a supplier, such as a spice manufacturer, is an example of backward integration, not forward integration, as it involves incorporating parts of the supply chain that are upstream (i.e., earlier in the production process) from the retailer's main operation.

A Fast-Food Retailer That Acquired a Spice Manufacturer Would Be