The What Went Wrong? feature in Chapter 10 focuses on DrawQuest. DrawQuest captured the attention of venture capitalists, gained 25,000 users, and still failed. According to the feature, the main reason DrawQuest failed is that the founders ________.
A) couldn't work together effectively
B) were ineffective in managing their investment capital
C) never figured out the business side of the venture
D) fell out of favor with their investors
E) were ineffective in raising follow-on rounds of funding

Question

Quizplus · Accepted Answer

According to the feature, the founders of DrawQuest were artists and focused solely on creating a great user experience without much consideration for the business side of the venture. They struggled to monetize the app and did not have a clear plan for generating revenue, which ultimately led to the failure of the company.

The What Went Wrong? Feature in Chapter 10 Focuses on DrawQuest