The ________ section of a business plan breaks the industry into segments and zeroes in on the specific segment (or target market) to which the firm will try to appeal.

Question

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The market analysis section of a business plan is where the industry is analyzed and segmented, and the specific target market that the firm intends to appeal to is identified. The competitive analysis section focuses on analyzing the competition in the industry, the current status section describes the current state of the business and its financials, the marketing plan section outlines the firm's marketing strategies and tactics, and the operations plan section outlines the operational processes the firm will follow to achieve its goals.

The ________ Section of a Business Plan Breaks the Industry