The two components of industry/target market feasibility analysis are industry ________.
A) status and target market status
B) attractiveness and target market attractiveness
C) sufficiency and target market demand
D) attractiveness and product/service demand
E) evolution and target market attractiveness

Question

Quizplus · Accepted Answer

The two components of industry/target market feasibility analysis are industry attractiveness and target market attractiveness. Industry attractiveness looks at how favorable the industry conditions are for new market entrants, while target market attractiveness examines the potential demand for a product/service within a specific group of consumers. Sufficiency and product/service demand are not specific components of this analysis, while evolution is not a necessary element to consider.

The Two Components of Industry/target Market Feasibility Analysis Are Industry