You are the owner of a camping site and want to estimate the level of customer satisfaction among your clients.For this purpose, you select a representative sample of your clients and offer them a discount on their next visit as compensation for filling out a short questionnaire.One question specifically says, "How satisfied are you with your experience, on a scale from (1)to (5), where (1)is 'very dissatisfied' and (5)is 'very satisfied'?" This is an example of _______.
A)interval level data
B)ordinal level data
C)nominal level data
D)ratio level data
E)relative level data

Question

Quizplus · Accepted Answer

The question asks respondents to rate their satisfaction on a scale from 1 to 5, which is an example of ordinal level data because the responses indicate a ranked order of satisfaction without specifying the exact difference in satisfaction levels between the ranks.

You Are the Owner of a Camping Site and Want