In principle, launch management plans of large and small firms are exactly the same-problem, tracking variable, trigger point, and remedial plan ready to go.

Name: In principle, launch management plans of large and small firms are exactly the same-problem, tracking variable, trigger point, and remedial plan ready to go.
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Launch management plans for large and small firms share the same basic elements: problem, tracking variable, trigger point, and remedial plan.

In Principle, Launch Management Plans of Large and Small Firms