Which of the following statements is true regarding the venture approach to organizational structure?
A) It involves the lowest degree of projectization.
B) Functional area managers are strong and can dominate the project leader.
C) The venture is typically kept in the regular organization.
D) It is most useful for new-to-the-firm products.

Question

Quizplus · Accepted Answer

The venture approach to organizational structure is most useful for new-to-the-firm products because it allows for a focused and flexible approach to developing and launching innovative products or services, separate from the constraints of the traditional organizational structure.

Which of the Following Statements Is True Regarding the Venture