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The Green Thumb Lawn Service Mails Postcards in September Offering

Question 38

Multiple Choice

The Green Thumb Lawn Service mails postcards in September offering fall and winter clean-up specials. This is an example of __________________________________.


A) providing information about a new service
B) accentuating product value by comparing a professional service to the quality of work done by homeowners
C) an effort to stabilize sales after the summer lawn care season ends
D) increasing sales by capitalizing on impulse purchases

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