Marketers can influence the consumer behaviour process ______________________.

Question

Quizplus · Accepted Answer

Marketers can influence the consumer behaviour process at every step along the way, from problem recognition to the purchase act and post-purchase evaluation. By creating awareness of a problem or need, providing information and options, and using persuasive techniques and promotions, marketers can guide consumers towards purchasing their products or services. Additionally, they can continue to influence post-purchase behaviour through follow-up communication and customer experience management.

Marketers Can Influence the Consumer Behaviour Process ______________________