When writing promotional messages for social media, you should NOT ________.
A) use automated tools to help listen to online conversations
B) use a conversational style of communicating
C) initiate conversations within the community, but only respond to them
D) rely largely on the news media to distribute the message

Question

Quizplus · Accepted Answer

Relying largely on news media to distribute the message may not be effective when promoting on social media as the audience for social media and news media differ. It is better to directly engage with the community and create a conversational style of communication. Using automated tools to listen to online conversations is also recommended, and it is important to not only respond but also initiate conversations within the community.

When Writing Promotional Messages for Social Media, You Should NOT