Which of the following statements about the use of demonstrations in sales presentations is true?
A)Rehearsed demonstrations are boring.
B)All presentations have an element of demonstration in them.
C)A salesperson should have a demonstration objective.
D)Demonstrations rarely backfire.
E)Effective demonstrations often do not present the product in an ethical and professional manner.

Question

Quizplus · Accepted Answer

A salesperson should have a clear objective for their demonstration to make it effective and relevant to the customer's needs. Rehearsing demonstrations may actually increase their effectiveness, and it is important for demonstrations to be presented ethically and professionally. Demonstrations can backfire if they are not executed properly or if they do not address the customer's needs. All presentations may not necessarily have a demonstration element to them.

Which of the Following Statements About the Use of Demonstrations