Company A manufactures and sells extreme sports gear. Its website includes a place for customers to post reviews of its products, both positive and negative. It also encourages them to share their experiences with the products, including pictures of them using the products. These aspects of the website demonstrate how the company uses ________ to sell its products.

Question

Quizplus · Accepted Answer

The company's encouragement of customers to post reviews and share their experiences on the website fosters a sense of community among extreme sports enthusiasts who use the brand's products. This community building can lead to increased customer loyalty and ultimately, more sales for the company.

Company a Manufactures and Sells Extreme Sports Gear