SouthEast Eye Care is finding it difficult to distinguish itself from the competition since their services aren't something they can describe in terms of touch or taste. Which aspect of service is causing difficulty for the company?
A)heterogeneous
B)inseparable
C)intangible
D)perishable
E)substantial

Question

Quizplus · Accepted Answer

The difficulty in distinguishing SouthEast Eye Care from its competition is related to the intangible aspect of their services, which refers to the fact that their services cannot be perceived through touch or taste.

SouthEast Eye Care Is Finding It Difficult to Distinguish Itself