Imagine that you currently operate a home décor shop, and you want to add another shop in a new location. You need to obtain data to determine the size of your potential market. Which data source would you use?

Question

Quizplus · Accepted Answer

The U.S Bureau of the Census provides population and demographic data that can help determine if the new location has a large enough market for a home décor shop. It can also provide information on income levels and housing types, which can help with pricing and product selection decisions. The other options, such as J.D. Power and Associates or Mediamark Research Inc., may provide valuable information on consumer behavior or market trends, but they may not give specific data on the population of a particular location.

Imagine That You Currently Operate a Home Décor Shop, and You