Lisa would like to donate money to help the community that was devastated by the fire but she is hesitant to do it online out of fear that someone might steal her credit card information. Lisa's reluctance is based on
A) secondary data retrieval systems.
B) a lack of computer knowledge.
C) her ability to get a credit card.
D) her fundamental right to privacy.
E) the unstructured nature of marketing research.
Correct Answer:
Verified
Q111: Digital billboards embedded with _ software can
Q112: _is a disadvantage of secondary research, while
Q113: Qualtrics, SurveyMonkey, and Zoomerang are examples of
A)online
Q114: What is an example of secondary research?
A)surveys
B)observed
Q115: A major disadvantage of primary data collection
Q117: Kellogg's experiments using _ record participants' faces
Q118: Since no company can ask every customer
Q119: Firms that are engaged in sentiment mining
Q120: What is an example of an unstructured
Q121: How can developing a questionnaire be part
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