Eric identifies with more conservative values: he does not believe the government should be too heavily involved in the economy, supports strong border security, and considers himself pro-life. There is an upcoming election and Eric intends to vote, but he has not had time to really review the policy positions of the candidates running. What will Eric most likely do in order to vote for a candidate who aligns the closest with his values?

Question

Quizplus · Accepted Answer

Eric is likely to use party identification as a heuristic, or shortcut, to make his decision. His conservative values align more closely with the Republican Party, which traditionally supports limited government intervention in the economy, strong border security, and pro-life policies. This approach allows him to vote in a way that is consistent with his beliefs without needing to research each candidate's specific policy positions.

Eric Identifies with More Conservative Values: He Does Not Believe