Of the discussed characteristics of public opinion that analysts seek to measure, which is the most basic?

Question

Quizplus · Accepted Answer

Direction is the most basic characteristic of public opinion because it reflects whether individuals are for or against a particular issue or politician. It is a fundamental component of measuring public opinion, as intensity, changeability, and continuity all rely on knowing the direction of people's opinions.

Of the Discussed Characteristics of Public Opinion That Analysts Seek