SunDay Holidays paid a fee to Google to display a link of their website when a user enters a keyword related to holidays or vacations. The link is displayed on the right side of the search results page. What is this link an example of?

Question

Quizplus · Accepted Answer

This link is an example of a sponsored link, where a company pays a search engine to display their website link prominently in response to certain search terms. This is a common practice in search engine marketing to increase visibility. Organic or natural search results, on the other hand, are those that appear due to their relevance to the search terms, not because of paid advertising.

SunDay Holidays Paid a Fee to Google to Display a Link