During recessionary periods, how is it still possible for a business to compete?
A) by reducing promotional outlays to save money
B) by raising prices to improve company and product image
C) by curtailing customer service because people will accept such cuts
D) by offering value-priced products to appeal to cost-conscious buyers
Correct Answer:
Verified
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Q24: Where does indirect competition occur?
A) among marketers
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Q27: What does the "cooling-off" period allow?
A) pharmaceutical
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