Dr. Fox is an dentist and has just moved to a new office. She knows that her patients are more likely to take home a toothbrush inscribed with her name, new address, and phone number instead of an ordinary business card. Which type of promotion is the toothbrush Dr. Fox chooses to purchase for her practice an example of?

Question

Quizplus · Accepted Answer

Specialty advertising involves using promotional items, like toothbrushes in this case, that are imprinted with an advertiser's name, logo, or message. These items are given away to promote the business, making the toothbrushes an example of specialty advertising.

Dr Fox Is an Dentist and Has Just Moved to a New