A marketing channel is an organized system of marketing institutions and their interrelationships. It promotes the physical flow and ownership of products from producer to consumer or business user.

Question

Quizplus · Accepted Answer

A marketing channel, indeed, consists of an organized system of marketing institutions (such as distributors, wholesalers, and retailers) and their interrelationships that facilitate the movement and transfer of ownership of products from producers to consumers or business users.

A Marketing Channel Is an Organized System of Marketing Institutions