Manufacturers of products that experience heavy volumes of repeat purchases find intermediaries to be less expensive, less time consuming, and more efficient.
Correct Answer:
Verified
Q6: Service firms market primarily through long distribution
Q11: An agent, who connects small companies with
Q116: A traditional indirect marketing channel is the
Q117: Business products tend to move through shorter
Q118: Highly technical products, pharmaceuticals, and products requiring
Q120: Companies with adequate financial, management, and marketing
Q121: Perishables, vending machine products, and highly technical
Q122: Selective distribution helps control price cutting since
Q123: A product warranty that instructs the owner
Q124: One of the reasons that reverse channels
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