Doug is a business analyst for a leading manufacturer of sports shoes. A careful analysis of market conditions reveals that there is actually an excess supply in the market for sprinting shoes. At what stage of the product life cycle are sprinting shoes in?
A) introductory
B) growth
C) maturity
D) disseminative

Question

Quizplus · Accepted Answer

Excess supply in the market typically indicates that the product has reached the maturity stage of the product life cycle. At this point, demand has stabilized, and competition has likely increased, leading to an oversupply situation.

Doug Is a Business Analyst for a Leading Manufacturer of Sports