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Zara Inc, a Well-Known Cosmetics Manufacturer, Introduced Its Anti-Wrinkle Cream in in the Asian

Question 104

Multiple Choice

Zara Inc., a well-known cosmetics manufacturer, introduced its anti-wrinkle cream in the Asian market after its sales in the European market levelled out due to stiff competition from rival products. How is Zara Inc. attempting to extend product lifecycle?


A) increasing the frequency of use
B) increasing the number of users
C) finding new uses
D) changing product quality

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