A couple watching a movie at the theater realizes halfway through that they are not enjoying the movie at all. However, they watch the entire movie because they already paid for tickets to see the movie. This is an example of:

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Quizplus · Accepted Answer

The sunk cost fallacy occurs when individuals continue a behavior or endeavor as a result of previously invested resources (time, money, or effort), even if they are not enjoying or benefiting from it. In this scenario, the couple continues to watch the movie simply because they have already paid for it, not because they expect any future benefit from staying.

A Couple Watching a Movie at the Theater Realizes Halfway