The Principle of Diminishing Marginal Utility States That

The principle of diminishing marginal utility states that:

A) individuals rarely maximize their total utility, as it continually diminishes over time.
B) the change in total utility that comes from consuming one additional unit of a good or service fluctuates depending on how many units are consumed in total.
C) the additional utility gained from consuming successive units of a good or service tends to be smaller than the utility gained from the previous unit.
D) the additional utility gained from consuming different bundles of goods and services tends to be smaller than the utility gained from consuming just one bundle of goods and services.