Jeanne, who lives in Boston, refers to Pepsi as "tonic," while Paul, who lives in Chicago, calls it "pop." This is an example of a regional culture difference that marketers must consider.

Question

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Different regions in the United States have distinct terms for carbonated soft drinks, reflecting cultural and linguistic variations that marketers need to account for in their strategies.

Jeanne, Who Lives in Boston, Refers to Pepsi as "Tonic