By allowing consumers to sell their unwanted goods to other consumers, auction sites like eBay and Etsy cater to ________ marketing.
A)B2B
B)C2C
C)D2C
D)C2D
E)B2G

Question

Quizplus · Accepted Answer

C2C (consumer-to-consumer) marketing involves transactions between individual consumers, which is the model used by auction sites like eBay and Etsy where consumers sell goods directly to other consumers.

By Allowing Consumers to Sell Their Unwanted Goods to Other