The "Milk Life" advertising campaign, designed to increase awareness of the health benefits of milk, was intended to help market a(n)
A)service.
B)firm.
C)industry.
D)organization.
E)specific product.

Question

Quizplus · Accepted Answer

The "Milk Life" advertising campaign was aimed at promoting the health benefits of milk as a product category, thus it was intended to market the dairy industry as a whole, rather than a specific service, firm, organization, or product.

The "Milk Life" Advertising Campaign, Designed to Increase Awareness of the Health