Under the FTCA, the existence of deceptive advertisements is enough alone to prove damages for recovery when individual civil suits are filed for deceptive practices.

Question

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Under the Federal Trade Commission Act (FTCA), the mere existence of deceptive advertisements is not enough to prove damages for recovery in individual civil suits. Plaintiffs must typically demonstrate that they suffered actual harm or loss as a result of the deceptive practices.

Under the FTCA, the Existence of Deceptive Advertisements Is Enough